Category: Our Process

  • How Argota Marketing Clients Measure Real ROI

    How Argota Marketing Clients Measure Real ROI

    I got tired of writing reports that showed lead volume going up while the client’s bank account stayed flat, and I think most firm owners have had the same experience with their agencies, where the dashboard looks great but nobody can connect it to the deposit.

  • How We Track Lead Quality from Click to Signed Case

    How We Track Lead Quality from Click to Signed Case

    I built this tracking system because I spent 10 years at Percy Martinez watching the gap between what agencies reported and what actually showed up in the case management system, and the two numbers almost never matched.

  • How Argota Marketing Delivers Qualified, Intake-Ready Leads

    How Argota Marketing Delivers Qualified, Intake-Ready Leads

    Most agencies count a form fill as a delivered lead. We don’t send it to you until we know the person has a case in your jurisdiction, within the statute, with something that looks like liability, and they actually pick up the phone.