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Argota Marketing Pricing: What’s Included and What You’ll Pay
I’m going to do something here that almost no marketing agency does, which is tell you exactly what we charge before you get on a…
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AI Tools Every Law Firm Should Be Using for Marketing in 2026
I’ve tested probably 30 or 40 AI marketing tools over the last year and a half and the thing that…
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• 8 min
How Much Does a Law Firm Website Cost in 2026 (And What Are You Actually Paying For)
I’ve audited maybe 200 law firm websites at this point and the ones that cost $15,000 often perform worse than…
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Attorney Advertising Ethics Rules: What Your Marketing Agency Must Know
“I managed marketing inside a law firm for 10 years and nobody told me that the ad I ran in…
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• 15 min
Your Law Firm’s Intake Process Is Killing Your Marketing ROI and Here’s the Fix
I managed marketing inside a law firm for 10 years and the hardest conversation I ever had with the attorneys…
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SEO vs Google Ads vs LSAs for Law Firms: Where Should You Invest First
I managed marketing inside a law firm for 10 years and talked to maybe seven agencies during that time and…
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Argota Marketing Pricing: What’s Included and What You’ll Pay
I’m going to do something here that almost no marketing agency does, which is tell you exactly what we charge before you get on a…
All Articles
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AI Tools Every Law Firm Should Be Using for Marketing in 2026
I’ve tested probably 30 or 40 AI marketing tools over the last year and a half and the…
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How Much Does a Law Firm Website Cost in 2026 (And What Are You Actually Paying For)
I’ve audited maybe 200 law firm websites at this point and the ones that cost $15,000 often perform…
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Attorney Advertising Ethics Rules: What Your Marketing Agency Must Know
“I managed marketing inside a law firm for 10 years and nobody told me that the ad I…
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Your Law Firm’s Intake Process Is Killing Your Marketing ROI and Here’s the Fix
I managed marketing inside a law firm for 10 years and the hardest conversation I ever had with…
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SEO vs Google Ads vs LSAs for Law Firms: Where Should You Invest First
I managed marketing inside a law firm for 10 years and talked to maybe seven agencies during that…
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Answer Engine Optimization for Law Firms: How to Get Recommended by ChatGPT and Perplexity
I kept seeing law firms show up in Google but get completely ignored by ChatGPT and Perplexity, and…
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AI Overviews Are Crushing Law Firm Website Traffic and Here’s What the Numbers Actually Say
AI Overviews are intercepting 61% of law firm traffic on legal searches, but the visitors who still click…
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How to Tell If Your Marketing Agency Is Ripping You Off
The report says traffic is up and leads are up and every chart has a green arrow, and…
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Argota Marketing Pricing: What’s Included and What You’ll Pay
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When to Fire Your Marketing Agency (And When to Be Patient)
The question is always the same; should I fire my marketing agency or give it more time. And…
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Hidden Fees in Legal Marketing: 7 Costs Your Agency Might Not Tell You About
Your monthly retainer isn’t what you’re actually paying, and the gap between the number on the invoice and…
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Why Personal Injury SEO Takes Longer in Competitive Markets (And What to Do About It)
Google applies a different level of scrutiny to personal injury pages than family law or estate planning, and…
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How Argota Sets Realistic Timeline Expectations
The agency that promises you results in thirty days is the one you should avoid because they’re either…
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PPC vs. SEO for Attorneys: A Timeline Comparison
Two budgets go out on the same day. One produces a phone call by Friday. The other produces…
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Month by Month: What to Expect in Your First Year of Law Firm SEO
I’ve onboarded enough law firms to know that the gap between what partners expect at month three and…
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Why Your Agency Should Give You Full Analytics Access (And Red Flags If They Don’t)
I log into his Google Ads account and check his permission level and he didn’t have a login,…
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Revenue Attribution: Tracking Marketing to Case Settlements, Not Just Leads
We had a firm cut their highest-performing campaign because the cost per signed case was $2,500 when every…
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How Long Does Law Firm Marketing Actually Take to Work?
I had a partner tell me he’d been paying an agency for seven months and hadn’t gotten a…
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How to Set Up Marketing Attribution for a Multi-Office Law Firm
The firm opened a second office and the tracking system that worked fine for one location started producing…
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