Built by a former paralegal who spent 10 years inside one firm.
Law Firm Websites That Rank, Convert, and You Actually Own.
Most attorneys pay $10K to $20K for websites that load slow, rank nowhere, and convert nobody. I built Percy Martinez from a $500 budget to one of Florida’s highest ranking med mal firms across 4 cities; because I understood the cases, not just the code.
I worked inside the firm. I did intake. I went to court. I know the difference between a stage 2 pressure ulcer and a stage 4. That changes how you build a website.
I don’t take competitors in your market.
Medical Malpractice • Miami • Orlando • Tampa • Jacksonville
10
Years
100
Page Speed
483%
Traffic Growth
98%
Client Retention
Why Most Law Firm Websites Fail
Slow Sites Don’t Rank
$12K for a $97 Theme
You Don’t Own Your Website
Slow Sites Don’t Rank
Looks expensive and converts nobody. One firm showed us their $15,000 custom site with parallax scrolling and video backgrounds and the PageSpeed score was 34 and the mobile load time was 8 seconds and leads in six months were zero. Google won’t rank slow sites and users won’t wait and it doesn’t matter how good it looks if nobody ever sees it.
$12K for a $97 Theme
Custom price for template work. We audited a site a firm paid $12,000 for and it was a $97 ThemeForest theme with their logo dropped in and when they tried to make updates they were told it would “break the theme.” That’s a predatory pricing model disguised as custom development.
You Don’t Own Your Website
Their platform, their rules, your money. One firm paying $2,500 a month tried to leave and the agency wanted $5,000 to release the files. That’s a predatory leasing model with a constructive termination fee; leaving them destroys the equity you thought you were building.
How We Build Websites That Work
I don’t stack new designs on old templates because that creates code problems that take longer to clean than starting fresh. When we redesign, we match every URL, transfer every piece of SEO equity, and launch only when everything is ready. We build on staging through Kinsta, test everything, then flip the domain when there’s zero risk of losing what you’ve already built.
You own the site, the hosting account, the domain, the content, the code; everything. The Kinsta account is in your name. If you leave tomorrow you take it all with you and I have zero access.
Security Starts at the Contact Form.
Because I came from inside a law firm, I understand that attorney client privilege doesn’t start in the courtroom; it starts on your contact form. A generic web designer who leaves a plugin vulnerable or stores sensitive submissions in plain text is a liability you don’t need.
We use SOC (2) Type II certified hosting with encrypted transmission and recommend HIPAA secure intake forms like Clio Grow or LawPay so protected health information never rests in your website database. Sensitive data goes straight to compliant systems; your site handles the handoff, not the storage.
It’s Not Just One Firm
Jorge L. Flores came to us with a website from FindLaw that looked like it was built in 2003 and he didn’t have access to any of his own data. We built him a real website from scratch on WordPress and within 5 months he hit the top of Map Pack for “medical malpractice lawyers Kendall” and started getting calls from people who found him on Google instead of just referrals.
★★★★★
I gave him a 500 dollar budget to start, in 3 months I was ranking on the first page of Google. Ever since then I’ve been getting non stop phone calls at my firm and picked up numerable and memorable cases.
Rated 5/5 stars by Percy Martinez, P.A.
Portfolio:
- Percy Martinez, P.A. — Medical Malpractice
- Jorge L. Flores — Medical Malpractice
- Cruise Ship Lawyers — Maritime Injury
- Wrongful Death Lawyers — Wrongful Death
What Happens When You Work With Us
We provide SEO structure and optimization. You approve all legal copy for Bar compliance. We optimize; we do not practice law.
Discovery
Build
Launch
Support
Timeline
Discovery
We talk about your practice, your goals, who you’re trying to reach. I audit your current site and competitors. Sometimes the answer is you don’t need a new website; and I’ll tell you that even though it means less money for me.
Build
I build a staging site on Kinsta while your current site stays live. You see mockups, give feedback, we revise. I migrate content URL by URL to preserve your search rankings.
Launch
I don’t launch until the SEO is transferred, mobile works, and PageSpeed is where it needs to be. After launch I train you on basic updates so you’re not dependent on me for every small change.
Support
Optional ongoing management for security patches, plugin updates, and minor changes. You pay Kinsta directly for hosting (~$35/month) so you maintain full legal ownership of the server. We handle the technical work.
Timeline
Week 1-2: Discovery + Audit Week 3-4: Design + Revisions Week 5-6: Development + Migration Week 7-8: Testing + Launch
What It Actually Costs
One time investment. You own everything. No monthly fees unless you want ongoing support. No contracts.
Starter
$5,000
One time
For solo attorneys and small firms.
Highlights
8 to 12 pages
5 practice areas
Up to 5 attorney bios
mobile optimization
90+ PageSpeed at launch,
WCAG 2.1 accessibility compliance
SEO foundation
Contact forms with encrypted transmission (Standard SSL; not for PHI)
Training session.
100% You own it completely.
Custom
$10,000
One time
For mid size firms or complex needs.
Highlights
Everything in Starter
15 to 25 pages,
Up to 20 practice areas
Up to 20 attorney bios
Client portal integration
Multi location support
WCAG 2.1 accessibility compliance
6 to 8 week timeline
Training session.
100% You own it completely.
For context: PaperStreet charges $18,000 to $25,000 for custom. Grow Law starts around $13,000. Justia is $82.50/month but you don’t own it. We deliver similar quality without the agency overhead.
Ongoing Support: ~$115/month (Management & Security)
Note: You pay Kinsta directly (~$35/mo) to ensure 100% legal ownership of the server. Total monthly if you want full support: ~$150.
Jorge Argota
Who’s Actually Building This
I spent ten years doing marketing for one law firm; Percy Martinez, P.A. in Miami. I didn’t just build websites, I worked as a paralegal inside the firm, went to court, sat with patients in hospitals. That’s why I understand what most agencies don’t: a fender bender isn’t the same as a family calling because their father died from negligence.
I have a BBA from University of Miami and Google’s CRO certification. I run conflict checks before taking clients; exclusivity is defined by county and practice area. If I’m working with a personal injury firm in Miami-Dade, I won’t take another personal injury firm in Miami-Dade. I’d rather do fewer projects well than scale into mediocrity.
Questions We Get Asked
How long does it take?
Six to eight weeks for most projects. I don’t rush launches; a broken website is worse than no website.
What if I already have a website?
We figure out whether to fix it or replace it. Sometimes the foundation is solid and you just need better content. Sometimes rebuilding is faster than cleaning up messy code. I’ll tell you which.
Do I actually own it?
Yes. The Kinsta hosting account is in your name, the domain is in your name, the code is yours. If you leave tomorrow you take everything and I have zero access. Even if you use our ongoing support, you pay Kinsta directly; we just manage it.
What does “90+ PageSpeed at launch” mean?
We deliver a fast site. Percy Martinez scores 100 on Performance, 96 on Accessibility, 96 on Best Practices, and 100 on SEO. Speed is measured before you add tracking scripts or upload uncompressed images. We deliver a race car; we train you not to slow it down.
What’s in the ongoing support?
ecurity patches, WordPress updates, plugin updates, minor content changes. You pay Kinsta directly for hosting (~$35/month) so you maintain legal ownership of the server. We charge $115/month for management. It’s optional; you can handle it yourself if you want.
Is the site ADA compliant?
Yes. We build to WCAG 2.1 AA standards. Law firm websites are a top target for accessibility lawsuits; we don’t hand you that liability.
What about HIPAA for medical intake?
Your website handles encrypted transmission, not storage. Standard contact forms use SSL encryption but are not HIPAA compliant for protected health information. For practices handling PHI, we integrate with HIPAA compliant intake systems like Clio Grow or LawPay (+$500 add-on) so sensitive data goes straight to compliant platforms and never sits in your WordPress database.
What if I only have $2-3K?
Then wait. A bad website costs more in the long run than saving up to do it right. I’ll tell you that upfront rather than take your money for something that won’t work.
Will you work with my competitor?
No. Exclusivity by county and practice area. If we work together on personal injury in Miami-Dade, the firm in Coral Gables can’t hire me; that’s still Miami-Dade.
Who writes the content?
We provide SEO structure. You approve all legal copy for Bar compliance. We optimize; we do not practice law.
Can you help with SEO and PPC too?
Yes, separate services. The website is the foundation. Once that’s working, we can talk about what else makes sense.
What if it doesn’t work?
We figure out why and fix it. I track everything. If it’s not performing after 90 days we diagnose together and I don’t charge for fixes that should have been right the first time.
Stop Renting. Start Building.
Most law firm websites are liabilities disguised as assets; slow, ugly, built on code you don’t own. If that sounds familiar, let’s look at what you have and figure out whether to fix it or replace it. The audit is free, the advice is honest.
No contracts. No obligation. You’ll own everything from day one